Global Branding: How to Avoid Cultural Missteps
Having a powerful brand is the heartbeat of your business, but when your direction points you to going global, things can get a little...
top of page
DESIGNED FOR SUCCESS
Step into my Blog
Dive into a world of branding, strategy, and expert tips on this blog
Search
Kitty Lai
- Jul 9
- 2 min
Choosing a Brand Name with Lasting Impact
The name you choose for your brand carries a lot of weight. It's the first impression you make.
36
Kitty Lai
- Jul 4
- 2 min
Fearless: Facing challenges, Embracing triumphs!
Let's face your challenges and overcome your fears. Here's how you can embrace your triumphs!
15
Kitty Lai
- Jun 20
- 2 min
Amplify Your Brand: The magic of sonic branding!
Have you ever found yourself humming a catchy jingle from an advert or instantly recognising a brand just by hearing a few notes? ...
18
Kitty Lai
- May 23
- 3 min
Safeguard your Brand: Catch those typos!
Just a few weeks ago, my client's supplier hit me with a question: "Can we skip proofs and dive straight into production?" With my two...
4
Kitty Lai
- Apr 22
- 1 min
Boost Your Brand & The Planet: Sustainable Tips for Earth Day
Today, let's celebrate our beautiful planet 🌎 and explore ways your business can become a champion for sustainability 🌱.
7
Kitty Lai
- Apr 17
- 2 min
How successful is your personal brand?
Discover the true success of your personal brand beyond mere numbers. Explore the impact you make and connections you forge. #PersonalBrand
12
Kitty Lai
- Feb 14
- 2 min
Where's the love for your brand gone?
You know how it goes—some entrepreneurs dive into their brands headfirst because they're totally passionate about what they're doing,...
17
Kitty Lai
- Feb 1
- 1 min
How can I tell if I'm shaping a lifestyle brand?
Lifestyle branding is like making your brand a lifestyle buddy, not just a product pusher. It's all about wrapping your brand in a vibe,...
19
Kitty Lai
- Dec 28, 2023
- 1 min
How's Your Year Unfolding?
As we step into a new year, let's embrace a journey of reflection, weaving through the highs, lows, and invaluable lessons that shaped...
12
Kitty Lai
- Dec 18, 2023
- 1 min
5 Reasons You're Not Seeing The Results You Want
Building your brand is a never-ending journey, yet there are instances when despite your dedicated efforts, progress seems elusive. Ever...
16
Kitty Lai
- Dec 13, 2023
- 2 min
How Bad Design Affects Your Sales
Have you ever strolled into a supermarket, searching for a pack of sugar? Did you instinctively reach for the first one that caught your...
21
Kitty Lai
- Dec 8, 2023
- 1 min
What’s the worst type of packaging?
The worst type of product packaging is the one that's harmful to the environment and fails to serve its primary function of protecting,...
15
Kitty Lai
- Sep 22, 2023
- 2 min
Common Branding Blunders: What Every Startup Should Avoid in Branding
I’ve worked with hundreds of customers over the last 20+ years in my industry, and I can say there is a common repeat pattern of things...
24
Kitty Lai
- Sep 15, 2023
- 2 min
Stand Out Strategies: Is Your Brand Blending In?
On my summer break, my son cheekily tried to blend in to some wallpaper that matched his shirt in a restaurant 😂. He tried very hard and...
19
Kitty Lai
- Jun 23, 2023
- 1 min
How You Can Give Back to Your Community
As your business succeeds, don't forget to give back to your community.
14
Kitty Lai
- Jun 9, 2023
- 1 min
3 Ways To Make People Curious About You
3 Ways To Make People Curious About You. Make people more curious and more interested in you with these top tips.
32
Kitty Lai
- Jun 1, 2023
- 1 min
Why Should I Choose You?
The truth is all industries are saturated. Entrepreneurs are everywhere, so it's harder for clients to choose who to work with. You need...
10
Kitty Lai
- May 26, 2023
- 2 min
Promote Your Brand Through Events
Are you booked for any event this year? Because I am! A few months back, I attended Online Sellers Cruise for a week as a Guest speaker....
18
Kitty Lai
- Jul 14, 2022
- 1 min
Mission VS Vision: What's the difference?
Mission and Vision play important roles in organisations and in one's personal brand even more so. These two always come together to the...
40
Enjoyed our blog? Join our email list!
Sign up to our emails and unlock insider industry insights on branding, design, packaging, and business growth. No spam, just valuable content.
bottom of page